Audioboom expands podcast advertising with Triton Digital’s Sounder
Audioboom is enhancing its podcast advertising capabilities by implementing Triton Digital’s Sounder solution across its extensive catalogue.
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No Such Thing As A Fish podcast renews deal with Audioboom
The long-standing partnership between Audioboom and the No Such Thing As A Fish podcast is set to continue.
Audioboom reflects on highlights of its Creator Network in 2024
The key milestones and data points connected to the success of the Audioboom Creator Network in 2024 have been released by the podcast publisher.
Five Top podcasts renew partnerships with Audioboom Creator Network
Audioboom has renewed partnerships with The Broski Report with Brittany Broski, National Park After Dark, The Nateland Podcast, Minds of Madness and Serialously with Annie Elise.
Audioboom expands UK and US sales division with new hires
Two sales executives, Molly Harvey and Shaun Wilson, have been hired by Audioboom across its US and UK Sales division.
Harvey will join as Vice President, Brand Sales and Wilson will return to Audioboom as Vice President, UK Sales, from 15 April.
Audioboom extends podcast partnerships with popular shows
Audioboom, has extended its partnerships with The Tim Dillon Show, Crime Weekly, I Think Not, True Crime Obsessed, and Real Ghost Stories.
These five shows are an important part of the Audioboom Creator Network, having contributed over 90 million downloads to the network last year.
Audioboom celebrates a year of growth around the world
Audioboom says that 2023 was an “exceptional year of growth and success” for the company.
Podcasts on the Audioboom Creator Network were downloaded 1.5 billion times in 2023 and were listened to in more than 150 countries. The USA, UK and Australia were its biggest regions for listening, but shows were also heard in Antarctica, The Ivory Coast, and Madagascar.
Audioboom surpasses 1 billion advertising impressions
Audioboom says it has surpassed 1 billion available monthly advertising impressions for the first time.
During October 2023, podcasts in the Audioboom Creator Network generated 1.01 billion advertising impressions which were made available for brands to buy through Premium host-endorsement ads and Showcase, the network’s automated advertising marketplace.
This was achieved with the help of the AdRip inventory creation tool, first launched by Audioboom in 2021.
New EVP of Strategic Partnerships appointed by Audioboom
Jim Lally is the new Executive Vice President of Strategic Partnerships at Audioboom.
He’ll be responsible for developing partnerships with brand advertisers and growing commercial opportunities with advertisers and agencies.
Before joining Audioboom, Lally held senior positions at several media companies, including The New York Times and WNYC Studios. Most recently, he headed all podcast and network broadcast sales for Soundrise (formerly the Market Enginuity Podcast Group) as the Senior Vice President of Sales.
New signings and show launches for Audioboom creator network
Audioboom is expanding its creator network with the launch of new partnerships and signings.
The new slate of podcasts includes Sinisterhood, Teachers Off Duty, The NoSleep Podcast, The Broski Report with Brittany Broski, and Networth and Chill with Vivian Tu.