Audioboom surpasses $325 million in creator payments worldwide

Audioboom has announced that it has surpassed $325 million in payments to podcast creators worldwide.

The company says it underlines its role as one of the most significant drivers of revenue and sustainability in the global podcasting economy.

Chief Executive Stuart Last said: “This milestone isn’t just about the dollars paid out, it’s about the businesses, careers, and communities that have been built across the globe through podcasting.

“As podcasting continues to expand across both audio and video, Audioboom stands strongly at the centre of this evolution, helping creators to maximise their impact and income.”

Over the past decade, more than 8,000 creators have partnered with Audioboom to turn podcasting into long-term businesses.

While initially built on audio advertising, the company has expanded to become, according to Podscribe, the number one video podcast company, opening up new revenue streams for creators as audiences increasingly embrace visual content.

The shift towards video has been particularly strong this year, with over 60 per cent of Audioboom creators now producing video podcasts and video revenue doubling in the first half of 2025.

Video now represents more than 13 per cent of the company’s overall business, with 12 of the top 100 video podcasts in the United States hosted on the network.

Long-term creators emphasise the role of Audioboom in sustaining their work. Scott Philbrook of Astonishing Legends said: “Audioboom has been excellent at helping us maintain a revenue stream that has allowed us to start our own network and continue to look at exciting new ways to create content. They’ve been a strong part of adding value and equity to the Astonishing Legends brand.”

The company’s growth is also supported by its Premium Advertising Program, which pairs hosts with brands for endorsement campaigns, and Showcase, a dynamic ad marketplace offering scalable monetisation opportunities.

Together, these have provided creators with consistent revenue that supports production expansion, team growth, and long-term stability.

The team behind No Such Thing As A Fish credited Audioboom with helping the podcast become profitable, saying it allowed them to “put more time into the show and steadily uncover more weird facts about the Mongolian Death Worm, the longest golf course on the planet, and President Garfield’s bottom.”

With podcast consumption diversifying across platforms and formats, Audioboom says it is “committed to driving the next decade of growth and empowering creators to build sustainable businesses in a rapidly evolving media landscape”. 

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