One of The Netherlands’ most significant independent podcast production companies, Tonny Media, is to partner with Acast.
The company will now be able to reach a global audience and advertisers through Acast’s marketplace.
This comes shortly after Acast’s official launch in Holland and its partnership with Meer Van Dit announced in November 2022. It plans to continue to collaborate with further advertisers and Dutch content throughout this year.
Megan Davies, Managing Director, International at Acast, said: “The Netherlands is a mature market that we’ve sold podcast advertising in for a long time.
“Now that we’re partnering with premium content producers and generating connections with podcasts loved by thousands of Dutch people, we’re creating fresh momentum with advertisers in the region and further afield.
“Giving this content a global stage is our focus and we couldn’t be happier to facilitate this for Tonny Media.”
Titus van Dijk, founder of Tonny Media, said: “Utilizing Acast’s expertise in global podcasting and its creation of innovative technologies means that together we can do so much.
“As one of the largest podcast production companies in the Netherlands, we’re looking forward to partnering with Acast.
“We plan to create and share more great podcasts for all sorts of audiences in 2023. And with Acast, our ambition is to help not just our podcasts, but also the podcast market in the Netherlands grow further to reach a much wider audience”.
