Sounds Profitable, the trade association for the podcasting industry has appointed Molly DeMellier to a new position as Head of Communications.
The move follows its recent merger with Podcast Movement, reflecting the organisation’s commitment to strengthening industry-wide education, insights, and advocacy.
In the newly created role, DeMellier will lead all global communications activity, including media relations, marketing, external storytelling, and internal communications.
She will also support PR and marketing efforts for Sounds Profitable partners and oversee the organisation’s presence at major international events, including SXSW, Cannes Lions, and Podcast Movement, which remains its flagship industry conference.
Bryan Barletta, Partner at Sounds Profitable and President of Podcast Movement, said the appointment reflects how central communications has become to the group’s next phase of growth following the merger.
He said: “Our merger with Podcast Movement opened the door for ambitious growth and elevating communications is central to how we serve this industry.
“Molly’s experience building narratives in podcasting and across major entertainment and tech brands makes her the ideal leader to drive this next chapter.”
Data-driven storytelling sits at the heart of Sounds Profitable’s work, and DeMellier will play a key role in translating research and insights into clear, accessible narratives designed to support understanding and adoption across the industry.
Tom Webster, Partner at Sounds Profitable, said the role ensures research is not only published, but properly contextualised and acted on by the wider podcasting community.
DeMellier joins Sounds Profitable with more than ten years’ experience across entertainment, media, and technology, having previously led marketing and PR in the US for Acast and most recently served as Chief Operating Officer at Sundaze PR.
