The hit podcast Trusty Hogs has joined the Audio Always Originals network, in a new partnership deal with the production company.
This marks the second major collaboration for Audio Always in just one week, following its signing of Drunk Women Solving Crime.
Trusty Hogs, hosted by comedians Helen Bauer and Catherine Bohart, known for its witty take on life’s dilemmas and its engaging interactions with listeners, will now benefit from Audio Always’ marketing, commercial expertise and distribution network.
“We are thrilled to partner with Audio Always,” said Helen Bauer. “They’re such a lovely team who totally get us and our vision, plus I’m excited to explore the new studio and see if there any PokéStops nearby!”
Catherine Bohart added, “This collaboration will allow us to reach even more listeners and bring our show to the next level. We can’t wait to see what the future holds with Audio Always.”
Andrew White continues as the podcast’s content and editorial lead as producer.
The partnership will involve a range of initiatives focused on maximising commercial and marketing opportunities for the podcast, with a focus on audience growth. The Trusty Hogs podcast will record in Audio Always’ Visual Podcast Studio in London as part of the new agreement.
Audio Always Business Development Manager Paul Fernley said: “We are delighted to welcome Trusty Hogs to the Audio Always family. Helen and Catherine bring something truly special to the podcasting world, and we are excited to support them in growing their audience and revenue.”
New episodes of Trusty Hogs are released weekly on all podcast platforms.
