Goalhanger is offering funding and development support to digital creators through a new incubator programme launching this week.
The Accelerator is a three-month initiative designed to help creators grow sustainable content and podcast ideas, with access to editorial, creative and commercial expertise.
Participants will receive up to £10,000 to improve production and develop short form storytelling across platforms including TikTok, Instagram, YouTube Shorts and Facebook.
The programme also includes mentorship and structured support from Goalhanger’s senior team and on-air talent.
A selection committee made up of internal leaders and external media executives will choose participants. The panel includes people with experience across Spotify, Sony Music, YouTube, Web Summit and WME.
Goalhanger says the programme is focused on creators who already have an audience and are ready to develop more ambitious ideas, including long form formats.
Gary Lineker said: “Everyone’s producing more and publishing faster. It’s harder than ever to cut through. At Goalhanger, we’re interested in the work people return to.”
He added: “The Accelerator is for creators who have real traction and real intent. Work with us, and we’ll bring the experience, infrastructure, and investment to help you scale properly.”
Nicole Logan, Executive Producer (Development) at Goalhanger, added: “The Accelerator is about building careers, not just content.
“There’s an extraordinary generation of digital talent creating loyal communities and they deserve meaningful backing, not just exposure.
“This programme gives them time, expertise and a real pathway to think bigger and build something enduring.”
Creators selected for the scheme will also have the opportunity to develop long form intellectual property through a first look deal, with guidance on partnerships, revenue and brand development.
Applications open on 24 March and close on 14 April, with finalists announced in May and the programme running until August.
The launch follows a strong year for Goalhanger, with more than 750 million full episode views and streams recorded last year across its network.
Be first to hear when applications open – Goalhanger.com/TheAccelerator.
