PAVE Studios is expanding its podcast output with a new history-focused brand called Rewind.
The entertainment company says the move will deliver modern storytelling across video and audio, with all series also released as podcasts on major platforms.
Rewind will focus on historical events, unanswered questions and lesser-known narratives, presenting them with a contemporary voice for digital audiences.
The launch includes plans for at least five original video series this year, alongside podcast versions, beginning with Hidden History on 11 May and Government That Doesn’t Suck in July.
PAVE Studios, founded in April 2024, has grown its catalogue with brands including Crime House and Open Mind, supported by shows such as Clues and Murder True Crime Stories.
The company says its creator network now reaches more than 350 million followers and subscribers, with more than 10 million people consuming its content each month across platforms including Apple, Spotify and YouTube.
Chief Executive Officer Max Cutler said: “Creators are no longer just a part of the entertainment industry. They are the entertainment industry.”
He added: “History is the next big genre that we know is popular, but has the potential to explode in a similar way true crime and celebrity driven podcasts have.
“Not only does history make for compelling and entertaining content but we hope our storytelling will also provide important context of current events at a time during which so much is happening in the world.”
Initial creators working on Rewind include Connor Tomlinson, Greg Jackson, Harini Bhat and Lindsey Cormack, each bringing a background in history, science or political analysis.
Connor said: “History is something I’ve been deeply passionate about my whole life… The past is set in stone, the future unwritten.”
Greg described his new series as an extension of his existing podcast work, while Harini said the project allows her to explore “the weird, buried” parts of history in more depth.
Lindsey added that combining video and audio formats offers a wider way to reach audiences than traditional publishing.
The launch comes as demand for history content continues to grow, with research from Sounds Profitable showing 22% of monthly podcast consumers engage with history-themed shows.
