Audio Always launches recommendation hub for true crime enthusiasts
Always True Crime, launched by Audio Always, is a new way to welcome new listeners to its fast-growing roster of true crime podcasts.
The aim of the new hub is to increase the reach of the company’s shows by creating a seamless experience for true crime enthusiasts to find multiple series on its network.
Over the last 12 months, Audio Always has grown significantly in the true crime podcasts space, with the launch of the company’s first limited series investigations including Carrie Jade Does Not Exist and Answers For Claudia, plus the acquisition of established ‘always on’ podcasts including Drunk Women Solving Crime and The UK True Crime Podcast.
Paul Fernley, Business Development Manager at Audio Always said: “With our strong lineup of established True Crime podcasts alongside gripping limited series, we’re eager to grow this community of fans and give them even more reasons to keep on listening.”
Always True Crime will include a monthly guide highlighting the top three true crime shows of the month, a monthly newsletter offering exclusive behind-the-scenes insights of recommendations and social media channels with regular updates, sneak peeks, and exclusive content from across the true crime catalogue.
Taylor and Hannah from Drunk Women Solving Crime comment said: “We’re thrilled to be part of Always True Crime! Lots of our podcast listeners come from word of mouth, so it’s doing that on a much larger scale”.
Adam Lloyd from The UK True Crime Podcast said: “I’m really pleased to be part of a network of great shows where we can share our success and continue to build communities together”.
Paul Fernley added: “We are excited to witness the impact of this project and see our true crime fanbase continue to grow. Our goal is for Always True Crime to become a major hub for true crime enthusiasts everywhere. Whether you’re a longtime fan or new to the genre, this project is designed with you in mind.”