Corsa Digital is moving beyond audio to offer campaigns across connected TV, video and display.
The programmatic audio marketplace has announced its expansion into connected TV as it looks to build a broader omnichannel advertising offer for agencies and brands.
As part of the move, Corsa Digital has appointed Carlo Robles as Account Director to support its CTV, video and display activity.
Carlo joins after five years at Equativ, previously known as Sharethrough, where he worked on programmatic sales across video and native formats.
Before that, Carlo held roles at agency trading desks Accuen, part of OMD, and Amnet, part of Dentsu, focusing on programmatic buying and strategy.
Brandon Belsky, EVP of Global Strategy at Corsa Digital, said: “Carlo is one of the most respected voices across omnichannel programmatic formats.
“His background in programmatic buying and selling makes him an invaluable addition as we expand into CTV and scale Corsa’s marketplace, continuing to deliver transparent, high-performing solutions for agencies and brands.”
Carlo added: “Corsa is building exactly what the industry needs – an agile, transparent, and performance-focused omnichannel marketplace spanning audio, CTV, video, and display.
“I’m excited to join Brandon and Richard to help lead this next phase of growth, expanding our CTV capabilities while enabling brands and agencies to connect with audiences more effectively across channels.”
Headquartered in Los Angeles, with offices in Austin, Corsa Digital currently delivers campaigns across podcasts, streaming audio and mobile. The company says it provides more than five billion monthly impressions and works directly with premium publishers.
