Leading podcast publisher Auddy has acquired Radio Wolfgang, producer of branded podcasts for clients such as Soho House, Greenpeace, Selfridges and Primark.
Founded by Colm Roche and radio and TV presenter, George Lamb, Radio Wolfgang has been one of the early pioneers of podcast production, producing Science(ish), I like Films with Jonathan Ross, Estee Lalonde, Medium Brow and many others from as early as 2015.
Millions of downloads and hundreds of episodes later, the company won 2017 British Podcast of the Year and Best Branded Content (Fathers and Sons), both Best Talk and Best Interview categories. In 2020, it was nominated for a British Podcast Award (Best Arts & Culture category).
Andrew Craissati, Auddy’s Founder and CEO said: “Having commissioned a great production, “Make or Break” from Radio Wolfgang, we already knew the quality of their work was stunning.
“Given our own sales work in talking to brands and seeing their own sales initiatives we saw tremendous synergy and overlap between our respective interests in enterprise publishing (i.e. providing podcast related solutions to branded organisations).”
Colm Roche, co-founder and director of Radio Wolfgang added: “It has been an absolute pleasure getting to know and working with Auddy. Andrew’s team is world-class, and we see incredible opportunity in blending our expertise with theirs. It feels like a natural fit.
“I’m incredibly proud of what our award-winning team has achieved and having grown an average of 100% each year since 2016, we wanted to be part of an operation that could sustain and build on our record.”
Colm and his team will join the Auddy roster, and the Radio Wolfgang identity and brand will continue.