Checkd Media’s No Tippy Tappy Football podcast is returning to coincide with the new Premier League season and now backed by BOYLE Sports.
The award-winning show, hosted by broadcaster Natalie Pike and former England manager Sam Allardyce, will now benefit from an upgraded visual identity and studio setup as part of a new partnership with the bookmaker.
BOYLE Sports recently became the official sponsor of West Ham United, adding further footballing credibility to the collaboration.
Since launching ahead of the 2022 World Cup, No Tippy Tappy Football has become a standout podcast in the football space. It delivers weekly insights and guests in past episodes including David Moyes, Chris Kamara, Kevin Nolan, Clinton Morrison and more.
The new season will be promoted across the wider Checkd Network, with improved production quality expected to help expand its audience further.
Last season, the podcast achieved over four million views, nearly 283,000 downloads, and 8,300 new YouTube subscribers. Its global audience now includes 150 countries.
The show won Best Affiliate Marketing Campaign at the EGR Marketing and Innovation Awards 2024 and took Bronze for Best Podcast Organisation at the Football Content Awards, competing against major titles like The Overlap and The Rest is Football.
Will Tyrrell, Director of UK Media at Checkd Media, said the new studio and sponsor support mark an exciting next chapter. “We’re confident this new chapter will take the podcast to even greater heights,” he said.
Sorin Pereverzov of BOYLE Sports added: “This podcast is a standout in the space, offering honest conversations with genuine personalities.”
No Tippy Tappy Football returns on 13 August on YouTube and all major podcast platforms.
