The Podcast Clinic launches today (14 September) to treat real problems from real podcasters who need help promoting their show.
The unique, free newsletter from promotions experts Podspike promises to be an antidote to the familiar pain of searching the internet for advice that is often vague or impractical for busy passion podcasters.
Each month, Podspike will invite a different podcaster into The Podcast Clinic for a free promotions health check to identify ways they can take action to help boost their show’s profile and reach new listeners.
An ‘Ask the Consultant’ section will also give readers the opportunity to send in their promotions questions and receive a practical, direct answer.
Pro Membership, which costs $99 a month, is a lifeline for podcasters who might previously have considered professional help too expensive or hard to find, allowing them to get:
- their show featured in popular podcast publications and apps
- customised graphics for their social media
- tailored audience research
- matched with influencers to give them social media shout outs
- connections with other podcasts for promo swaps
- a consultation with a PR professional
Podspike – formerly known as Ear Plug – has also launched a more comprehensive Business Class offering – for brands and organisations in need of marketing support for the launch of their next series or new show.
Available services include consultancy, guaranteed subscriber boosts, a unique launch roadmap, magazine and newsletter features, targeted advertising, high-quality artwork, press liaison and PR.
CEO and Founder of Podspike Dan Page said: “Creating great audio is no longer enough to get your show heard – with over four million podcasts competing for attention, content creators are now having to think about both production and promotion.
“Rather than hire a new staff member or master a whole new skillset, Podspike can give them access to meaningful and effective promotional services – whatever their budget.”
You can sign up to The Podcast Clinic newsletter for free, and check out the range of Powerups available to Pro Members at the Podspike website.