Spotify’s Football Now personalises footie content for you

Spotify UK has launched Football Now, a personalised daily roundup of the best football content available on Spotify, including its new original podcast The Teamsheet with Ivo Graham.

The new playlist will feature the best of football podcasts alongside curated commentary from special celebrity guests and personalised music selections, so fans can stay abreast of the news and views around the beautiful game.

With the Euros now underway, global streams of England’s now-traditional football anthem Three Lions have more than doubled in the last week.

Over the past two years, football podcasts in the UK have seen an uplift of 166% as fans look to consume more and more content, with the number of listeners more than doubling over that period to over 240,000.

After London, Birmingham is the most football-mad city, closely followed by Bristol and Manchester, while the Scots are loving their national team’s current success with Glasgow and Edinburgh listeners also tuning in to the football podcasts.

With Football Now, listeners can expect original content from a range of top podcasts, including Wrighty’s House, The Stadio Podcast, GIANT and the new Spotify Original The Teamsheet.

In The Teamsheet, guest hosts including Ivo Graham and Anita Nneka Jones will be joined by famous football legends to build their own dream five-a-side, poring over every selection across the week with the hosts there to question every dodgy inclusion along the way!

Comedian Ivo Graham, one of the hosts of The Teamsheet said: “Ahead of the most consistently jeopardised and as such the most emotionally invested summer of sport most of us have ever known, it’s a delight to be part of Spotify’s veritable buffet of new football content.

“Interviewing guests about their fantasy five-a-sides for the Teamsheet has been, at least personally, a delightful aperitif to the Football Now coverage of the Euros, which should hopefully provide a whole host of hipster choices for future episodes.”

Former footballer and pundit Ian Wright, host of Spotify Original podcast Wrighty’s House, said: “With so much going on during the next month, The Football Now playlist will just pull everything you need into one place, making it easy for you to get up to speed with the tournament.

“We’ll be recording Wrighty’s House which will be included in the playlist throughout the tournament, and we’ll do some special recordings after England games so pop in!”

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