Podcast production company and network Goalhanger is moving to Spotify’s Megaphone platform and the Spotify Audience Network.
Goalhanger is the UK’s leading independent podcast production company, and its podcast network will now be hosted and distributed on and off Spotify via the Megaphone platform.
As part of this, advertisers will be able to access Goalhanger’s large and engaged audience through host reads across their top shows as well as through the Spotify Audience Network.
Jack Davenport, Founder of Goalhanger Podcasts, said: “We’re delighted to form a new partnership with Spotify. Over the past couple of years, we’ve found significant new audiences for our shows and we believe that joining Spotify’s Megaphone will help us continue to grow.”
Emma Vaughn, Global Head of Advertising Business Development and Partnerships, Spotify, said: “Over the past year, we’ve been focused on strengthening Megaphone by Spotify’s already robust offering to ensure it remains the best place for podcast publishers to understand and grow their audiences and monetise their content.
“We are thrilled to partner with Goalhanger and we believe these tools will play a critical role in helping them accelerate their growth.”