Voting for The Listeners’ Choice category, the only British Podcast Award decided by the public, is now open.
It’s open to any podcast, regardless of whether or not they’ve submitted entries for other categories.
The free public poll can be made on the BPA’s website, meaning podcasters must compete to mobilise their fanbases to get out and vote for them.
Last year, over 250,000 individuals cast their vote, resulting in true crime podcast RedHanded scoring a hatrick win, with 2023 being the third consecutive year it took home the title.
As the RedHanded hosts, Hannah Maguire and Suruthi Bala, are taking on the role of this year’s co-Chair of Judges, it makes them ineligible to enter the category, meaning the competition is open for a new name to win.
Podcasters are encouraged to remind their listeners of the award and prep them to cast their vote. To qualify, the podcast must be UK-based (or aimed at a primarily UK audience) and must have been made available to listen to in the Apple Podcasts directory since 1 June 2024. The vote closes on 29 August, and the winner will be announced during the awards in September.
The BPA’s have designed a series of assets to help podcasters promote voting through their social channels. They are free to access HERE.
The winners of the Listeners’ Choice award will be revealed with the rest of the winners as part of the ceremony on 26 September at London’s Here @ Outernet. Tickets for the event are set to go on sale soon.