Audio Always creates bedtime story for bed company Dreams
Audio Always has created a special bedtime story for Dreams as part of the bed company’s partnership with housing and homelessness charity Shelter.
A Place To Call Home, aims to shine a light on the realities of children living in temporary accommodation.
The story was crafted by Audio Always’ Becky Green and follows the true story of a family who experienced homelessness, and their time living in temporary accommodation. They wanted to share their story to help eradicate the stereotypes that surround those who find themselves experiencing homelessness.
Becky and the Audio Always team worked closely with the family and the Shelter team to tell the story with authenticity and warmth.
Produced as an audiobook by the Audio Always team, the story is available on all major podcast platforms.
Audio Always also partnered with its Media City neighbour, Fuzzy Duck, to create an animated version of the story alongside a physical book that’s available, for free, in Dreams stores. Donations are encouraged to support Shelter.
Becky Green, who is Audio Always’ Children’s Audio Producer, says: “It was an absolute privilege to spend time with a wonderful mother who shared her (and her family’s) own experience of homelessness.
“We worked with her to turn their journey into this special story, which we hope brings this campaign to a new audience and opens up conversations between families.”
Matt Geeling Head of Media at Fuzzy Duck commented: “When we read the story that Becky had written about the family, we were really inspired to help bring what she had created to life, through illustration and animation.”
Laura Murphy, Senior Content, Social and Consumer PR Manager at Dreams added: “We were looking for a partner who could deliver with empathy, passion and creativity, and I’m delighted to say, Audio Always delivered exactly that.
“The team at Fuzzy Duck did a fantastic job translating the story into a book and animation that will facilitate family conversations on the impact of growing up in temporary accommodation.”